One of the reason could the the"copywriting".
Note that copywriter is not exactly same to writer.Copywriting is the use of words to promote a person, business, opinion or idea .The term copywriter is generally limited to promotional,marketing and money earning purpose.On websites or blog, copywriting might also refer to "content writing" for the purpose of achieving higher rankings in search engines.The SEO Copywriting.
Some business owners choose to spend the time developing their own copywriting skills.They understand that it takes a lot of time, but are willing to invest that for future returns.
But most business owners really have no interest in becoming a copywriter. In that case, they choose to hire a freelance copywriter to do the writing for them.
But finding the right freelance copywriter can sometimes be much harder than you'd think.So how can you make a smart choice when it comes to hiring someone to write the copy for your business?
Here are three things to keep in mind:
1. Your First Impression is a Giant Clue (the way they talk)
Just because someone calls them self a freelance copywriter, doesn't mean they know what they're doing. And even if they do have what it takes, they still might not be a good fit for your business.
So here's something to remember, "How they do anything is how they do everything." Make sure you take note of the first impression you get.
When you are interviewing a freelance copywriter, just make sure you don't ignore the impression you got right off the bat. Sure people can change. But the fact is, that's a pretty rare thing.
2. It's What Happens When Things Don't Work Out That Really Matters
If a freelance copywriter sits down and puts together a sales letter that makes you a million dollars, you're probably not going to be complaining.
But what happens when things don't go so smoothly? What happens when the promotion converts worse than the copy you wrote yourself? (That happens all the time.) Then what is your copywriter saying?
If your freelance copywriter gives you a laundry list of reasons why the promotion didn't work, but doesn't offer to do anything about it, that won't really help you much. Anyone can make excuses.
When you're interviewing a freelance copywriter, just be sure to ask them what happens when things don't work out.Their answer will tell you everything you need to know about how to move forward.
3. Results Guarantees: the Sign of a Crazy Freelance Copywriter
No freelance copywriter can guarantee you a certain level of results. If that's what you're looking for, the only takers you'll find are writers so desperate, they'll say anything to get your business.
If a potential freelance copywriter showers you with promises of big results, run the other way. They either don't know the nature of the business or they're just saying whatever they have to to get your business.
Earn online with the right copywriter.© http://earningsource.blogspot.com
Source:
A freelance copywriter and provides »
A direct response copywriter
http://www.leistermg.com/
Learn copywriting »
How to Write for the Web
http://www.sherus.com/business/copywriting
Copywriting tools »
Visual Thesaurus
http://www.visualthesaurus.com/
SEO copywriting tools »
Wordtracker's
http://www.wordtracker.com/
